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Aug 20Liked by Maria John

Hey Maria, thanks for linking to your newsletter! Question: Are you stating your prices on your site? Or are you kind of soft-pitching it, like using a questionnaire that filters out folks below a certain price?

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It's directly on the sales page, with a price anchor and putting it as 'starts at....'. I also mention in the pre-call email that my price is visible on my website. I didn't want to put it in the questionnaire just so that they're fully aware of everything they're getting.

There will be a few changes however, in the next two months as i launch two more services - including a website audit - which is obviously at a drastically different price point. I'll be introducing a services page and with each service, every website visitor will be able to see how much each services costs or at the very least, what price point it starts at.

Apologies for linking to another post, but the edition prior to this one also answers why I started thinking differently about price and my experience prior to putting it up on my website: https://substack.com/home/post/p-147361615?r=3u2c73&utm_campaign=post&utm_medium=web

Hope this helps!

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